5 Fail-Proof Ideas for Your Business Instagram

3 days ago

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

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5 Steps to Make the Transition from Working at Home to the Office Easier for Employees

Jun 05

Working from home has looked very different these past couple of months. Your work area has also become a classroom, the typical work attire is sweatpants and a ball cap, and your kids treat you like ...

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Advice for Getting the Most Out of a Business Trip

Apr 16

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

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8 Graphic Design Mistakes to Avoid

Apr 02

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...

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The Secrets to Attracting Ideal Customers

Feb 18

You put together the business plan, signed the lease, designed an informative website and…*crickets*.  It can be pretty discouraging when you put in the effort, but you’re not attra...

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How to Protect Your Business From Hackers

Feb 11

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluable ...

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Customer Experience + Branding: The Relationship Goals of Marketing

Feb 04

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

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How Promo Products Can Make a Lasting Impression

Jan 28

How would you describe your company in 30 seconds?  This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain ho...

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How to Juggle Work and Life Balance Like a Boss

Jan 14

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can...

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5 Simple Tips to Organize and Run Effective Meetings

Nov 24, 2019

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...

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16 Ways Color Affects Your Branding and Marketing

Nov 17, 2019

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

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4 Steps to #Winning Social Media

Nov 10, 2019

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...

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5 Ways to Boost Employee Morale

May 29, 2019

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...

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3 Things Every Busy Professional Needs

Apr 23, 2019

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...

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9 Useful Apps for Sales & Marketing Professionals

Apr 08, 2019

Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...

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How One Hour Can Determine Your Success

Dec 15, 2018

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ave...

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Branding 101: Let’s Talk Logos

Oct 19, 2018

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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What Millennials Want (And How to Work With Them)

Oct 12, 2018

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...

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7 Ways to Instantly Make Your Website More User-Friendly

Sep 21, 2018

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

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4 Ways to Improve Communication

Aug 30, 2018

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the mo...

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How to Work Smarter, Not Harder

Aug 16, 2018

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

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Your Brand Is Your Business - Market It!

Aug 02, 2018

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Why You Need Promotional Products

Jul 19, 2018

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

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5 Invaluable Marketing Books to Help Grow Your Brand

Jun 27, 2018

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

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